Anti-consumerism

Anti-consumerism begun to appear with the saturation of the market and the big pressure that consumers have on their shoulders to constantly keep shopping. Consumers -no matter what is their social class- start to be irritated and uncomfortable about all the different and constantly changing packaging. Therefore, and mainly and in North America, this notion of anti-consumerism has become one of the most important cultural forces across every social and demographic class. For that purpose, several books were published to criticize consumerism, and once again we must say that the market responded effectively to the consumer when it came to anti-consumerism product, which is contradictory of the concept means. But still if we all hate consumerism, why can’t we stop shopping?

Media and the Public Sphere

Mass media plays a crucial role in forming and reflecting public opinion, it actually connects the world to individuals and reproduce the self-image of society. Therefore the media performs the most critical function in contributing in the make up of the public sphere or society. the media are not a neutral participant, instead they are either a legitimiser of the status quo or an innovator of the existing social equilibrium. The mutual relationship between the state and the media, either as oppositional or as complementary is influenced by the nature of intervention of the state in the public sphere.